Periodically, new research shows that use and consumer “engagement” with Facebook Inc. (NASDAQ: FB) has fallen and is usually replaced by time people spend on some alternative social media. If all the research were accurate, put together it would paint a picture of Facebook’s near-term demise. But Facebook, at least for the time being, is flourishing.
The latest data about Facebook use, particularly in contrast to Twitter, is from Pew Internet. The report titled “Teens, Social Media, and Privacy” is an assessment of the use of the two huge social media sites:
Teen Twitter use has grown significantly: 24% of online teens use Twitter, up from 16% in 2011.
Focus group discussions with teens show that they have waning enthusiasm for Facebook, disliking the increasing adult presence, people sharing excessively, and stressful “drama,” but they keep using it because participation is an important part of…
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