Creative Commons wants to build tools to track reuse and remix

Gigaom

Creative Commons is looking to give content creators ways to directly track who is using their media: The non-profit organization revealed a strategy paper on Tuesday, titled The Future of Creative Commons (PDF), that proposes new tools to encourage the sharing of content under its licenses, including some that would give creatives more direct feedback “by showing how their content is being reused by others.”

Creative Commons also wants to use the tools to “collect data on reuse to demonstrate the vibrancy of the Commons.” The organization also wants to give creators and remixers new ways to directly interact with each other to — “to communicate around shared CC- licensed content,” as the paper puts it.

Creative Commons launched ten years ago, and the basic mission of the organization has more or less stayed the same over the years: It offers content creators easily understandable licenses to open…

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